"We were growing like crazy," Paxton said of her company Ultra Paws.

Perhaps not surprising given the relationship people have with pets, the Ultra Paws business has been growing by leaps and bounds. Ultra Paws grew by just under 40 percent in the past year and is on pace to repeat that number with the heavy shopping season yet to come.

With Ultra Paws’ help, nothing will stop you and your dog from having a great time in the snow!

Mushing served as the foundation of the company and together, the Lugo family created a culture that focused on providing quality, durable and functional dog gear. Eventually, the Lugo’s daughter, Lisa, took over the business, which is now known as Ultra Paws®. Because Lisa and her husband have always had a variety of dogs, she decided to expand the company’s product offerings to include gear that is suitable for all active dogs. Manufacturing initially occurred in Minnesota, but the demand for products quickly outpaced production, and manufacturing was outsourced. Today, Ultra Paws is nationally known for its full range of dog gear, including boots, coats and fun accessories.

(Exclusive Ultra Paws designs: Shazam, Oakley and Gertie)

And Ultra Paws has set its sights on continued expansion beyond the nation's borders. Ultra Paws Cool Dog Boots deflect the surface temperature away from your dog's paw. Designed for protection from hot surfaces - sidewalks, concrete, streets, boats, docks and sand.

See The Ultra Paws One Harness In Action

ULTRA PAWS RESPONSE: THANKS FOR CONTACTING US SUE. THE COMFORT COAT IS NOT TEAR RESISTANT. IF YOUR DOG IS RUNNING AROUND THE BACKYARD FOR EXAMPLE, AND ROLLING AROUND LIKE YOU INDICATED YOUR DOG LIKES TO DO, IT IS QUITE POSSIBLE TO SNAG THE COAT ON SOMETHING SHARP. WE SUGGEST WEARING THE COAT WHILE YOUR OUT WITH YOUR DOG PLAYING OR WALKING. PLEASE LET US KNOW HOW THE NEW COAT WORKS FOR YOUR DOG!

See The Ultra Paws One Harness In Action


Riley and her human helper demonstrate how easy it is to put on Ultra Paws dog boots. Grab a few treats and favorite toys to make this a fun experience for everyone! With the recent news that temperatures hit a record high in Arizona and even grounded airplanes, the dangers of high heat are on the public's mind. And while we all keep in mind the dangers of dehydration and heat stroke, pet owners have a little extra on their minds.Tasked with the responsibility of their pet's wellfare, pet owners are remembering that dogs, too, can overheat in high temperatures. That's why Ultra Paws has developed the . The Ultra Cool Coat is designed to keep your dog cool in more ways than one. The coat is designed to be soaked in water and cool your dog through evaporative cooling. Made with an absorbent lining, the coat soaks up water, and can be wetted down with your water bottle on-the-go to continue the cooling. Humans cool their bodies by sweating, which is essentially evaporative cooling. Since dogs can't sweat, wetting down the Ultra Cool Coat gives them their own evaporative cooling system. The Ultra Cool Coat also comes with reusable, dehydrated ice packs. Wet the ice packs and freeze them, and then fit them into the Ultra Cool Coat's hidden pockets surrounding your dog's core. The Ultra Cool Coat is also made of reflective mesh on the exterior of the coat, which deflects heat away from your dog's body. It's also reflective in low light, and extra reflective accents add to your dog's nighttime visibility. Ultra Paws has made the Ultra Cool Coat easy to put on. Just slip the neck of the coat over your dog's head and attach the Velcro fastenings under the belly. An adjustable webbing band secures the coat with a quick snap. Paired with Ultra Paws' , which protect dogs' paws from hot asphalt, your dog will be all set for the hot summer sun. ()The Ultra Cool Coat comes in six sizes, and ranges from $39.95 to $49.95, depending on the size. Each coat includes two ice packs. are available for purchase separately.