Boasting one of the nation's top five refrigerated salad dressings, Naturally Fresh sells most of its products in iconic Mason jars. The company's a maker and distributor of Naturally Fresh-branded salad dressings, dips, sauces, marinades, and other condiments. It also makes salad toppings and the Jackaroo brand of meat sauce for restaurants. Naturally Fresh produces, packages, and delivers its products to grocery stores, quick-serve operations, casual- and fine-dining restaurants, and foodservice operators. The company operates some 20 distribution centers throughout the US. Founded in 1966 as Eastern Foods, Naturally Fresh was acquired in 2012 by for $25 million in cash.
2001 Naturally Fresh Dressings 250 Presented by Galaxy Foods
Naturally Fresh, Inc., is a private company based in Atlanta, Georgia, that manufactures and distributes natural salad dressings, sauces and marinades, dips, syrups, oils and vinegars, spring water, and seasonal items such as eggnog to both the retail-consumer and foodservice markets. In addition, the company offers soups, sandwich spreads, condiments, quiche mix, and dressing mixes to its foodservice customers. Most items are packaged under the Naturally Fresh label, but the company also sells an Australian-style barbecue sauce under the Jackaroo name. Naturally Fresh products are manufactured at a state-of-the-art, 250,000-square-foot plant capable of turning out 25,000 gallons of product each day. The company also maintains about 30 distribution centers across the country, owns its own refrigerated truck fleet, and staffs a research and development department and a quality and control laboratory.
2001 Naturally Fresh Dressings 250 Presented by Galaxy Foods.
Brooks found work in dairy sales in South Carolina, and in 1961 he moved to Atlanta to work as a sales engineer, before being drafted into the Army. After his discharge, Brooks returned to Atlanta to continue his career with Philadelphia, Pennsylvania-based, Germantown Manufacturing Co., a food formula firm with operations in the city. During his five-year stint, Brooks was involved in the development of a milkshake formula for Burger King and other fast-food restaurant products. On his own he developed a vegetable-based, nondairy coffee creamer, which he sold to Eastern Airlines. He claimed never to have been especially interested in running his own company, but because he needed to produce his creamer he quit his job to start a manufacturing company. Thus, in 1966, at the age of 30, he used $10,000 in savings to lease a 4,000-squarefoot facility in Atlanta and began what would one day become Naturally Fresh. For a name he chose Eastern Foods Inc., perhaps influenced by Eastern Airlines. Brooks told I picked a big-sounding name because if people had realized how little we were, they wouldnt have bought from us.
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